launches new model movie in help of India’s MSMEs – Examine & Apply Loans & Credit score Playing cards in India

By | May 4, 2020


–     The movie is devoted to India’s ~6.9 crore MSMEs, severely impacted by the COVID-19 disaster and is aimed to construct client belief
–       The fintech is constructing end-to-end digital capabilities that may ease entry to credit score for MSMEs & salaried prospects

Gurgaon, 29th April 2020:, India’s largest digital market for monetary merchandise, has introduced the launch of its new model movie, ‘We’ll come out stronger’. The movie is devoted to India’s MSME sector, which has been severely impacted by COVID-19 induced lockdown.

The movie focuses on small and medium-sized companies, with the important thing message that, together with all the nation, stands united with them in these difficult occasions., which works with 25+ lending companions to supply loans to the self-employed, says it’s going to proceed to innovate and take part in conversations with the regulator and different stakeholders to introduce stronger and simpler lending options for the enterprise group, particularly in mild of the present disaster. The fintech is already engaged on constructing end-to-end digital capabilities that may ease lending for MSMEs in addition to salaried prospects.

Naveen Kukreja, CEO & Co-founder,, stated, “The MSME phase contributes round 30% of India’s GDP and is an integral a part of the nation’s ecosystem. We’ve got been working with our Financial institution and NBFC companions to make entry to credit score easier and extra handy for India’s companies. We’ve got had thousands and thousands of conversations with self-employed prospects from everywhere in the nation in the previous few years and are conscious of their resilience. By way of the movie, we wish to ship out the message that collectively all of us would come out of those robust occasions stronger.”

The movie is in step with’s model philosophy ‘Paison Se Badhkar’ and has already garnered over 2.7 million views in lower than every week.

Sai Narayan, CMO,, stated, “As one in all India’s most trusted and standard client manufacturers in monetary companies, our message to prospects is that will all the time be there for you – with the fitting product and the fitting recommendation. Our relationship with prospects is past loans and cash, it’s about life-long belief. In these difficult occasions, we needed to indicate solidarity with our self-employed prospects, by this movie.”

About is India’s largest on-line market for monetary merchandise.

During the last 5 years, it has earned the belief and goodwill of over 22 million shoppers, serving them for his or her each monetary want by greater than 130 companions and providing over 500 merchandise.

Paisabazaar additionally runs India’s largest credit score consciousness initiative by providing shoppers their free credit score report with month-to-month updates from all bureaus.

The platform has been conferred with Financial Occasions “Greatest Fintech Model” (2018) Financial Occasions “Greatest BFSI Model” (2016), ‘Most Progressive Lending Platform 2018’ by India Fintech Awards, Cash Tech “Begin-up of the Yr” (2017) and Cash Tech “Greatest Buyer Expertise Innovation” (2017) awards. is a part of ETechAces that owns India’s main insurtech model, The corporate is backed up by a bunch of buyers together with the likes of Softbank, Temasek, Tiger World Administration, True North, InfoEdge (, Premji Make investments, apart from investments from different PE funds and household workplaces.


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